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BOOST REVENUE & BOTTOM LINES
- Jurisdictions adopting Web lottery experienced
significant incremental business
- Reduced Web channel commission enriches State budgets' bottom lines
- Web channel minimizes expenses: no terminals, ticket printing or transportation
ENSURE RESPONSIBLE PLAY
- Players' age and identity validated via advanced biometric methodologies
- Jurisdiction of play verified through state-of-the-art GPS technology
- One-click compliance options exceed current lottery mandates
ACTIVATE YOUNGER, MOBILE PLAYERS
- Web channel attracts a more affluent, tech-savvy, younger demographic
- Internet access rampant: 74.2% North Americans and
26% world population
- mPura portal's universal reach: multi-lingual, multi-currency, multi-country
GENERATE MOBILE PHONE & PC PLAY
- Players wager from any Web-connected device: Smart Phone, PC, Netbook, PDA, Interactive TV
- Users play anytime, anywhere from the privacy of their own locations
- System scales to 3X peak transaction load to prevent throughput congestion
SECURE TRANSACTIONS & IDENTITIES
- Players' identities and account information are double insulated encrypted
- Triple key protection ensures the integrity of transactions in case of any dispute
- Security agent removes any “clear text” to protect data transmission
ELIMINATE RETAIL CHANNEL FRAUD
- Prevent theft, manipulation and disputes by eliminating printed tickets
- Net proceeds can be distributed directly into winners' accounts
- Accountability and traceability for all transactions
